Welcome to the BorrowLenses Blog

We're a camera rental giant with small business-style customer service. Our mission is to advance the photographic and cinematic dreams of pros and novices alike by providing superior, cutting-edge gear in a more affordable way. Rent, shoot, return – it's as easy as that. You choose what you want, when you want to receive it, and for how long you want to rent it for. Welcome to our blog! Here, you'll find inspirational content, BL news and updates, and helpful tutorials.

Use ND Filters to Blur Motion

The use of various filters – physical ones, not the ones in Photoshop – is something that waxes and wanes with time. Back in the film days, filters were an indispensable part of the landscape photographer’s toolkit. With the advent of digital photography and technologies like HDR, the use of filters, especially graduated and colored filters, has fallen off quite a bit.

Adobe CS6 and Lightroom 4 bogging down your computer?

If you’re a photographer, chances are that you spend a lot of computer time ploughing through the Adobe Creative Suite and Lightroom. Chances also are that you’ve also spent a fair amount of time tearing at your hair as you wait for that filter, or that export, or some other function to wrap up. What […]

Canon 5DMarkIII Review by OliviaTech.com

We spent a day with OliviaTech testing out the capabilities of the new Canon 5DMarkIII. We took it into a full production setting to shoot a music video and then into her studio to compare the ISO sensitivity, rolling shutter, and aliasing vs its predecessor, the Canon 5DMarkII. Check out the video review below and […]

Tip of the Week: Understanding Sensor Crop Factors, Part 1

Every week, we post a photography-related tip on our blog. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com. You’ve likely heard […]

Tip of the Week – Copyright Your Images

Every week, we post a photography-related tip on our blog. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com. Imagine this scenario: […]

Opinion: iBooks Author – why photographers should care

Yesterday, at an event in New York, Apple released an update to its iBooks app, along with an all-new authoring application that makes it very easy to create stunning interactive books for the iPad. On the surface of things, this seemed to be an education-related event, with a focus on using the authoring tool, iBooks […]

How to Visualize and Shoot in B&W

Black and white photography is one of the oldest forms of photography; yet its popularity seems to have been on the uptick of late. With plugins like Alien Skin’s Exposure and Nik’s Silver Efex Pro 2, digital photographers now have some amazing tools at their disposal to create black and white images of varying types. […]

5 Photographers’ Blogs You Should Read

If you’re reading this blog, chances are that you already have bookmarks or RSS feeds for some of the leading photographer blogs out there like Joe McNally, Scott Kelby and Chase Jarvis. But as engaging as they are (and as much as we tend to read them every day), there are other, less-famous photographers who […]

Travel Photography Tips from John Batdorff

This is a guest-post from John Batdorff II, a renowned travel photographer and friend of BorrowLenses.com. John is known for his landscape and travel photography, workshops, books and popular photography blog. He has traveled all around the world and, as part of our Tip of the Week series, shares his top tips on what to […]

Tip of The Week: Using ND filters for video

Every Thursday, we post a photography-related tip on our blog. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com.

One Fisheye to Rule Them All!

After spending some quality time with Canon’s newest L-series lens, the EF 8-15mm f/4L Fisheye USM, we can safely say it is the undisputed king of the fishes. It’s so versatile that it replaces at least five other lenses: the Sigma 8mm, Peleng’s 8mm, Tokina’s 10-17mm, Canon’s own 15mm and the Zenitar 16mm. It covers the […]

Tip of the week: Making sense of PocketWizards, Part II

Every Thursday, we post a photography-related tip on our blog. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com. In Part I […]

Tip of the week: Using a gimbal head

Every Thursday, we post a photography-related tip on our blog. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com. One of the […]

Tip of the week: Offloading your images quickly

Every Thursday, we post a photography-related tip. These tips are inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com. This week’s tip is inspired by something that […]

Tip of the week: An adaptable camera system

Every Thursday, we will post a photography-related tip here. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com. Today we’re going to talk […]

Pros you should know: Syl Arena

“Pros you should know” is an ongoing Q&A series with photographers that the folks here at BorrowLenses.com admire and follow. Welcome to the first in a series of articles talking about some of the professionals in our field that the folks here at BorrowLenses.com think you should know. Today, we’d like to introduce you to […]

Tip of the week: Making sense of PocketWizards, Part I

Making sense of PocketWizards, Part I. The increasing interest in off-camera flash has led to a number of our customers requesting PocketWizards to trigger off-camera flashes. The problem is, there isn’t just one single PocketWizard available to rent – there are no less than a half-dozen transmitters you have to chose from and just as […]

Tip of the week: Choosing a photo bag

  Welcome to a recurring feature on The Blog @ BorrowLenses.com. Every Thursday, we will post a photography-related tip here. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us […]

Our top 5 learning resources for photographers

Here’s what we’ve come to realize after more than four years in the business: our customers don’t fit any one particular mold. We have rank amateurs, passionate about photography and picking up a DSLR for the first time. We have photographers about to go into business for themselves after years of shooting for pleasure. We […]


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