Welcome to the BorrowLenses Blog
We're a camera rental giant with small business-style customer service. Our mission is to advance the photographic and cinematic dreams of pros and novices alike by providing superior, cutting-edge gear in a more affordable way. Rent, shoot, return – it's as easy as that. You choose what you want, when you want to receive it, and for how long you want to rent it for. Welcome to our blog! Here, you'll find inspirational content, BL news and updates, and helpful tutorials.
John Cooper specializes in corporate, industrial, and commercial photography for various business communities in Texas and teaches basic skills to other burgeoning photographers. If you are just starting out, or looking for a refresher, check out his advice below. 7 Tips for Better Compositions by John Cooper
How do you decide what photos are good to keep and what ones should be thrown in the trash? Here are 5 reasons to reject an image that I have discovered work best in almost all image-making scenarios.
Being a photographer is so much bigger than practicing lighting techniques, being up-to-date on the newest and most powerful gear, or knowing what post-production actions are best for you. All those things are wonderful parts of the puzzle but being a photographer is so much more. We all have similar hurdles to clear before we feel comfortable calling ourselves “photographers”. Here is some advice of how conquer those hurdles.
Lenstag, the free service that collects serial numbers from your lenses and cameras and keeps them in a registry to be flagged in the unfortunate event that they get stolen, aims to officially match all gear serials as belonging to its owner and, thus, the reselling and pawning of stolen gear becomes increasingly discouraged. The more […]
Our friends over at SmugMug.com help photographers from all walks of life put their best memories into beautiful and safe photography websites. They have seen every kind of website, from breathtaking portfolios to always-under-construction blunders. To kick off a new blog series of photography website tips and tricks, SmugMug lists the most commonly made mistakes […]
What does it take to start light painting? It really takes nothing more than your camera, a source of light, and your imagination. Here’s how to get started!
The Canon 5D Mark II has long been Tristan Pott’s go-to camera for capturing snippets of Japan and Taiwan, where he has been living for the past several years. To save a little space while still getting to use his normal lenses, Pott picked up a Canon EOS-M, Canon’s first mirrorless interchangeable lens camera. Pott’s […]
All lenses and cameras that return to one of our two headquarters are tested and cleaned by our Receiving Team. Sometimes a lens, in particular, will go out on a rental and need to be replaced by another one from our stock because of focusing issues. The majority of these re-tested lenses end up having nothing […]
In an ideal world you will not have to use some of these resources to protect yourself against image theft. However, the use of OPP (other people’s photography) is rampant – sometimes out of malice and sometimes because of a simple misunderstanding or lack of research. Here are 5 things to explore to help you […]
In case you missed it, we started carrying a version of the Canon 5D Mark III modified with the Magic Lantern firmware modification last year. One of the really cool features of this tweaked body is that you can now shoot 1080p video in RAW format. Still shooters know what this means: better control over […]
Your resource for troubleshooting some of the industry’s most popular transmitters with common strobe kits.
Court Leve is a sports, wedding, portrait, and pet photographer. His work has been published in National Geographic Adventure, Powder, Ski, Skiing, Freeskier, Parade Magazine, ForbesLife Mountain Time, Spirit Magazine, Southwest Art, and more. He is a regular contributor to the BL Blog. Sony RX10: Thoughts, Test Shots, and Quick Review by Court Leve Coming from […]
Jay Cassario is a wedding, engagement, and portrait photographer with additional passion for landscape and star photography, which has earned him publications by National Geographic. He is a regular contributor to SLR Lounge in addition to the BL Blog. The Nikon Df: Thoughts, Test Shots, and Quick Review by Jay Cassario
Congratulations on one more trip around the sun as a photographer! Shots were taken, lessons were learned – both good and bad. Here are 16 words of wisdom from working photographers along with a favorite shot they took this year. May they inspire you to form a great New Year’s Resolution for your work flow […]
It’s listicle season and we’re celebrating, too, with our top 5 most popular blog posts of 2013! Each one provides a different tip to help make you a better photographer.
2013 is a record year for new camera models at BorrowLenses.com, which means having the biggest selection of models we’ve ever had. There is something for every kind of photographer, from mirrorless pocket cameras to huge 60+ megapixel medium format DLSRs. We selected a bunch of our favorites from this bountiful season. Discover what’s available […]
The holidays are prime season for getting new cameras and lenses. It is also when photographers take stock of their images as well as their income and expenses. Here are 5 important recourses for any business-minded photographer, whether you’re a seasoned shooter looking to hone your business skills or a complete novice who wants to […]
I’ve been playing with the Blackmagic Pocket Cinema Camera for a few weeks now and have, after much experimentation, finally narrowed the massive selection available for this camera down to my 5 essential picks.
The Blackmagic Pocket Cinema Camera is one of the newest additions to our inventory, and is already in demand — every single unit we currently have in our inventory is checked out for the next two weeks at least, so get your orders in as soon as possible. This tiny little package packs a wallop […]
A while back, we did a piece on what to know when renting Hasselblad H4X Medium Format Camera w/ 80MP IQ280 Digital Back. Medium format gear is a pretty different creature from your standard DSLR, even your high-end Canon 1Dx and Nikon D4’s. Like my colleague Alex Huff pointed out, it can be “perhaps a little […]
The popularity of photography has skyrocketed over the past few years and people no longer need to spend a lot of money for a decent digital camera. So how do you go about maintaining a professional career as a photographer? Find out what you’ll need to maintain a healthy living among all the hobbyists.
Plane travel can be a source of anxiety for photographers. Checking bags isn’t safe for most gear and being able to skip the baggage claim carousels is always a bonus anyway – especially around the holidays. There are a lot of small items to shoot with, including high-quality mirrorless cameras, tiny lenses, and small flash gear. However, it is sometimes hard to skimp on support systems, lighting, and storage in order to save space. Rolling bags, tripods, and light stands all tend to be a pain to try and take on a plane.
Architectural photography should be a prerequisite for all photographers. It covers all of the basics of available-light shooting in one subject matter. Understanding these principles, and heeding some of these extra bits of advice, will improve all of your photography – not just architectural photography!
Panasonic’s GX7 boasts in-body stabilization, up to 40 FPS using an electronic shutter, and Light Speed AF all inside a super stylish design with a comfortable rubber grip. One of BL’s biggest micro four thirds enthusiasts took it out for a spin – check out the results below, along with some personal observations on performance […]
Court Leve, a well-known and respected photographer in Northern California, reviews Nikon’s D610 DSLR. Find out how it compares not only to its immediate predecessor, the D600, but also to the D800, D300s, D700, and D3s. The D600 was famously fraught with controversy surrounding its oil and dust build-up issues and many believe the D610 is a smoke […]
Court Leve is a well-known and respected photographer in Northern California and voted Best Photographer in the Lake Tahoe-Truckee region for 2010. Specializing in action sports, wedding, portraiture and pet photography, Leve combines a journalistic and traditional approach to his work that results in highly acclaimed emotional and captivating images. His work has been published in […]
We spent all day caring for lenses, cameras, and more that find temporary homes with photographers all over the world capturing scenes of people, places, and events large and small. Every now and again, we get to see the results on Facebook, G+, Twitter, Pinterest, and more. Here are 5 shots we like created with the help of BL gear.
As a professional travel and wildlife photographer, I am frequently asked the same question: “How do I take better pictures of animals?” My answer is usually always the same. There is no perfect recipe but there are some things you can do that will substantially improve your end result. Here are 10 rules that I live by.
Lenstag is a new service that collects serial numbers from your lenses and cameras and keeps them in a registry to be flagged in the unfortunate event that they get stolen. It’s easy, it’s free, and is a great supplement to your existing insurance plan or personal security methods. By locking down a serial as belonging to […]
The Hasselblad H4X and the 80MP Phase One Digital Back is a powerful combination. We’ve put together a few example images from our latest 80MP addition to our medium format inventory. You can download all of the RAW, completely unedited files for pixel peeping purposes and to test drive the settings in Capture One.
I’ve compared the Rokinon 35mm f/1.4 with the Sigma 35mm f/1.4, Zeiss 35mm f/1.4, and the Nikon 35mm f/1.4 to see which one rises to the top for night sky photography.
Our new Hasselblad H4X Medium Format Camera w/ 80MP IQ280 Digital Back is big, expensive, perhaps a little scary, and worth every penny if using it for the right assignment. We encourage renters to take advantage of Phase One’s training program if you are not already familiar with working with this system. Here’s some advice we’ve collected […]
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