5 Things I Learned at the Google+ Photographer’s Conference

5 Things I Learned at the Google+ Photographer’s Conference

Last week we had a great time at the Google+ Photographer’s Conference. As an event partner and sponsor we had a chance to meet a lot of great photographers in attendance. The conference had a great energy to it. With photographers being so active and social on Google+ it was rather effortless to pick up conversations in person with photographers of all stripes and experience levels. It was for this reason alone that attending was an amazing experience. Beyond meeting with great photographers there was a lot of great information shared amongst attendees and speakers alike. The 5 takeaways that I came back with that all photographers on Google+ could stand to benefit from included: 1. Focus on Community The community on Google+ feels like the Flickr photography community of old. There is a constant flow of photos with many photographers you’ll find familiar and many more that will likely be new to you. It’s a great time to explore and network with photographers of all backgrounds, experience levels and expertises. In fact there are numerous sub-communities on Google+ focusing on various photography niches. Google+ makes it super easy and fast to find information in alignment with your photographic and non-photographic interests. What made the Google+ Photographer’s Conference so special is the fact that this virtual community became tangible. If you follow someone on Google+ it was all the reason you needed to introduce yourself. It was great to be able to pick up conversations previously confined to posts and comments. Getting out to talk and photograph with your compatriots from abroad made for an extremely special time. 2....
Use ND Filters to Blur Motion

Use ND Filters to Blur Motion

The use of various filters – physical ones, not the ones in Photoshop – is something that waxes and wanes with time. Back in the film days, filters were an indispensable part of the landscape photographer’s toolkit. With the advent of digital photography and technologies like HDR, the use of filters, especially graduated and colored filters, has fallen off quite a bit.

Adobe CS6 and Lightroom 4 bogging down your computer?

If you’re a photographer, chances are that you spend a lot of computer time ploughing through the Adobe Creative Suite and Lightroom. Chances also are that you’ve also spent a fair amount of time tearing at your hair as you wait for that filter, or that export, or some other function to wrap up. What you may not know is that it might not be Photoshop or Lightroom that’s slowing your computer up. Here are a few tricks to help speed things up for you. 1. Close those browser windows and tabs. Do you really need to be checking your Facebook and Twitter feeds while editing photos and videos? Didn’t think so! We have all fallen victim to the Social Media gods, but a little resistance from a “hashtag” here and a “like” there will help you focus on whats important: color splashing and adding a vignette to all your photos! You probably never noticed, but multi-tabbed browser windows eat up a lot of system memory. The photo above is a screenshot of my computers activity. More than 1GB allocated to internet browsing! If your computer is running 8GB of ram or less, then you should close those tabs and allocate as much memory to your editing software as much as possible. 2. Add more Ram. This is probably the cheapest and single most efficient way to speed up your computer. You’ll not only see a significant decrease in render time, but you’ll see the overall performance of your computer get a boost. If you own an i7 MacBook Pro or a PC equivalent, you should be able add up...
Tip of the Week: Understanding Sensor Crop Factors, Part 1

Tip of the Week: Understanding Sensor Crop Factors, Part 1

Every week, we post a photography-related tip on our blog. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com. You’ve likely heard the term “Crop Sensor” before, and if you’re new to the world of digital photography, then you may only have a rudimentary understanding of what that means. In Part 1 of this series, we take a look at three different types of sensors and the practical effect they have on lens selection. In Part 2, we’ll take a look at what this means for depth of field, and that “bokeh” thing everyone’s talking about. What’s a “Crop Sensor” camera anyway? To understand what a “Crop Sensor” camera is, you first have to understand what a “Full Frame” sensor camera is, and that takes us back to the days of film photography. A piece of 35mm film measures approximately 36 x 24mm in size, and that’s the size of the sensor in “Full Frame” cameras like the Nikon D4 and the Canon 5D Mark III. Cameras with these sensors typically occupy the higher end of Canon, Nikon and Sony’s offerings, and are also among the most expensive DSLRs you can buy from them. All three manufacturers also make cameras with smaller chips. Nikon and Sony have cameras like the Nikon D7000 and the Sony A77 that have “APS-C”-sized sensors measuring 23.6 x 15.7mm. Canon’s APS-C sensor is a bit smaller, measuring 22.2 x 14.8mm. Canon...
Tip of the Week – Copyright Your Images

Tip of the Week – Copyright Your Images

Every week, we post a photography-related tip on our blog. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com. Imagine this scenario: you’re out shooting and take an amazing, once-in-a-lifetime image of the San Francisco skyline. Pleased with your work, your rush home and put it up on your Flickr account, your 500px gallery and your Goolge+ page. It’s up on Facebook, you’ve Tweeted it, it’s out there for the world to see. Six months later, your photo is on the cover of a magazine. You didn’t give them permission to print it, and you certainly didn’t get paid for it. So you decide to sue the magazine for copyright infringement. You head to an attorney’s office and ask him to take the case on. His first question is likely going to be, “did you register the image with the US Copyright Office?” If you think that just taking the image, watermarking it and putting “Image Copyright © 2012 Joe Photographer, All Rights Reserved” in the metadata was all you needed to do to protect your image from being ripped off, you’d be wrong. To defend your copyright – at least, in court – you need to register the image with the US Copyright Office. Without you, your case cannot even be heard in court, accoding to Ed Greenberg and Jack Reznicki, authors of the “Photographer’s Survival Manual.” “… you cannot file a copyright infringement suit...
Tip of the Week – Our favorite lighting videos

Tip of the Week – Our favorite lighting videos

Every week, we post a photography-related tip on our blog. These tips are typically inspired by questions we get from our customers. Sometimes we might feature a technique tip, and sometimes a gear recommendation. If there’s something specific you’d like to see in this section, let us know. Email us at blog@borrowlenses.com. This week, we bring out our favorite lighting videos. Whether it’s about small flashes or studio strobes, lighting is something we get an awful lot of questions about. So, we decided to put together a short list of our favorite lighting-related video tutorials to help you get going. These are paid videos, but are worth every penny, since the instructors are some of the best in the business. Joe McNally’s “Language of Light”: Joe is easily one of the best lighting instructors in the world, and his “Language of Light” DVD set is pure genius. Whether it’s shooting a family portrait, or hanging off the back of a truck to capture speeding downhill skaters, Joe does it all and does it incredibly well. He’s funny, engaging and eloquent, and while he doesn’t make it look easy, he does help you understand his methods and techniques, letting you learn a lot in the process. David Hobby’s “Lighting in Layers”: David Hobby became famous for starting what is now considered to be the bible of small flash photography websites. Strobist.com has become the go-to site for folks looking to learn about lighting with small flash, and to his credit, David pretty-much gives away a ton of information for free there. His “Lighting in Layers” DVD, however, ratchets things up...