Latest Gear at BorrowLenses – May Edition

Latest Gear at BorrowLenses – May Edition

The pace of gear releases in our industry seems to be constantly increasing these days. Every month, we have new photo or video gear coming into our offices so we thought we’d start putting together a roundup of everything new we have available to rent. Here’s what’s come in during the last month or so: Profoto B2 AirTTL Location Kit   Profoto gear just keeps getting better and better. The guys over at Resource Mag Online have put up a nice video review that you can check out here, but here’s the short and sweet: It’s Profoto’s legendary quality meets portability meets TTL metering for Canon and Nikon shooters. You can, of course, also hook up your standard PocketWizards for manual triggering as well. This is a fantastic light for location shooting when you want a bit more power than a standard speedlight. Elinchrom 800W/s D-Lite RX4 Monolight Kit   Since we’re on the subject of lighting, the guys at Elinchrom haven’t been standing still either. We now have one of their newest lights in stock, and it’s available as a kit that comes with light stands, small softboxes, and the Skyport SPEED transmitter for triggering these flashes. We love these lights, and you can pair them with Elinchrom’s legendary Deep Octa or 6′ Light Bank for some incredible lighting. Fuji XF 16-55mm f/2.8 R LM WR Lens Fuji keeps making waves with their incredible line of X-series cameras and lenses, but this particular one is really the one Fuji shooters have been waiting for. The equivalent of a 24-82.5mm lens on a full-frame camera, this zoom is weather-sealed...
First Impressions of the Canon 11-24mm f/4

First Impressions of the Canon 11-24mm f/4

All sorts of adjectives have been used to describe the new Canon 11-24mm f/4 lens recently announced at the top of 2015. World’s widest rectilinear lens, best of its kind, unheard of, the ultimate in wide-angle photography, etc. Borrowlenses.com received its first shipment from Canon and eagerly took it for a spin. Read on to find out what we thought of the much-hyped Canon 11-24mm f/4 lens. With all this lens has to offer, it’s best to start with its inherent design. First and foremost it is the newest addition to Canon’s professional L series lenses and fills the gap as the widest angle rectilinear zoom lens offered by any lens manufacturer at this time. It boasts a 126° angle of view at its widest (11mm), with a fixed maximum aperture of f/4 throughout the full focal range of ultra-wide to standard angle of view. According to Canon, the Canon 11-24mm f/4 is designed with the largest lens element made [3/12/15], measuring in at an 87mm diameter. Additional 3 glass elements make up the lens as well as Ultra-low Dispersion and Super UD lens elements to reduce chromatic aberration and minimize distortion throughout the focal range. Similar to the other L series lenses, multiple lens element coatings have also been integrated to optimize contrast in the final image. Canon has suggested this lens is best suited for architecture, interior design, and landscapes due to its minimal distortion. Typically lenses of this width distort straight lines, making them appear curved if composed outside of the sweet spot of the frame. This distortion, however, is significantly reduced with Canon’s technological advancements when designing...
Atomos Shogun First Impressions

Atomos Shogun First Impressions

A couple of weeks ago, we posted a few tips for folks shooting with the Atomos Shogun external monitor/recorder. I’ve had some time to put my unit through a few shoots and have some first impressions to share. Look and Feel Some folks have commented on the fact that the Shogun feels a bit cheap in terms of build quality, especially compared to the other big 4K recorder, the Odyssey 7Q. While it’s true that the Shogun definitely has a somewhat plasticky feel to it, I actually appreciated the weight savings. This thing is going to live on top of my Sony A7s, attached either with a shoe-mount ballhead or a magic arm. Add to that the fact that I use a pretty heavy Sony battery with my kit and the weight savings from going with a plastic body are even more appreciated. The plastic doesn’t bother me at all; the unit still feels solid enough for daily use, though I’m not about to subject it to a drop test. Moreover, I love the hard Pelican case that Atomos ship with this thing. It’s got cutouts for everything that comes with the Shogun, along with extra cutouts for more batteries. Features I have to say, I’m impressed with the featureset. The fact that it shoots 4K is enough of a party trick, but Atomos have packed it full of a lot of other features. From peaking and zebras to false color and vectorscopes, the Shogun is a full-featured video monitor that I’ve now come to rely on even when I don’t shoot 4K. I love having the ProRes codec (even...
5 Quick Tips for Shooting with the Atomos Shogun

5 Quick Tips for Shooting with the Atomos Shogun

We recently received the Atomos Shogun external monitor/recorder, a bit of gear a lot of customers have been eager to work with for some time now. We’re currently putting it through its paces and will have sample footage for you soon, but for now, we thought we’d put together a few tips and tricks that we’ve found useful when shooting with the Atomos Shogun. 1. Audio If you’ve got something like a Rode Videomic Pro plugged into your camera and intend to have the Shogun record the audio off that, you need to make sure the Shogun is set to do so. On the bottom-left corner of the Shogun’s screen is a small icon representing incoming audio (highlighted in red here). Tap that to bring it up, then make sure that the “Rec” button is a bright red next to the audio channel you want to record. If you’re not seeing any activity in your intended channel, check your camera; audio recording might be turned off. 2. Ensure clean HDMI output Cameras like the A7s can output not just the video signal to the Shogun, but also the on-screen menus – which will get recorded along with your intended footage. Make sure you turn those off!   3. Lock your screen Once you start recording, you can press the power button once on the shogun to lock the screen. This prevents any accidental touches from registering on the touch screen. You can also change a setting in the Shogun to power the screen down when you lock it, and save that use for in-between shots to save battery life. 4. Touch...
Industry Info: Our Favorite Infographics from 2014

Industry Info: Our Favorite Infographics from 2014

As resolutions begin to wane, now is a good time to look back at 2014 and glean some instructive trends in photography and videography from the past year. Here are some of our favorite infographics, charts, and general industry knowledge from 2014: DSLR & Digital Camera vs Smartphone Photography from Treat.com Phone shooting is on the rise and DSLR sales are sluggish – that’s not news – but the numbers are still interesting. Click the image to see the entire infographic from its original source. Camera ownership on Flickr: 2013-2014 This series of graphs shows brand popularity from last year. All we can say is…poor Pentax. Click graphic below for more. What Gear is Stolen Most and Where You’re Most Likely to Get Robbed from Lenstag.com (via PetaPixel) Shows exactly what the title says. Be careful on your next trip to Italy…click the graphic to see the rest. Here’s 2013’s, too. Occupational Employment and Wages from the U.S. Bureau of Labor Statistics Still waiting on 2014’s report but nothing has likely changed much from this 2013 report. See the entire report by clicking the graphic below. We Experiment On Human Beings! OkCupid’s Massive User Picture Data This is an excuse to list an old set of graphs from 2010 because they still prove to be strange and fascinating. OkCupid’s analysis of its users teaches all of us something (even if that something is shame). The Top 30 Most Socially Influential Photographers from eyefi This is probably the silliest collection of anything in the photography world from 2014 but, hey, BorrowLenses’ own Jim Goldstein made the list and it was way too...
The Sony FE PZ 28-135mm f/4 G OSS Lens is Ready for Your Next Video Shoot

The Sony FE PZ 28-135mm f/4 G OSS Lens is Ready for Your Next Video Shoot

We have a new cine lens for rent – the FE PZ 28-135mm f/4 G OSS. It’s ideal for both the Sony FS7 and the Sony a7S but will mount on any E mount camera. It is ideal for run-and-gun style shooting, documentary filmmaking, and any other cinematic use where portability is important. Here are some features that really stand out about this lens and why should you shoot with it. Focal Length: 28 – 135mm. Versatile range that prevents you from having to change lenses. Maximum Aperture: f/4. Fast enough for most low-light and out-of-focus needs. Designed for full frame Sony E mount cameras. Pair this with Sony’s a7 line. Compatible with crop sensor E Mount cameras. Pair this with the FS700, FS7, or any E mount camera. 1.31′ Minimum Focusing Distance. Relatively close range for a lens reaching up to 135mm. Auto Focus with Manual Focus Override. Fine-tune your focusing without using an AF/MF switch. Image Stabilization (Optical SteadyShot, or OSS). Allows you to gain more stops without sacrificing sharpness when shooting at lower shutter speeds. Super Sonic wave Motor. Silent autofocusing – essential for video. The FE PZ 28-135mm f/4 G OSS is light weight and partially manufactured with polycarbonate, making this lens more impact resistant and also better protected from the sun. It also helps save on weight. You can select between clicked and de-clicked aperture for ultimate control. Having a de-clicked aperture makes it great for run-and-gun shooting and adjusting exposure mid-take like when there is a major shift in exposure walking from indoor to outdoor lighting. This lens was designed side-by-side with the FS7, which boasts internal firmware to correct for aberrations, making this lens...
Creative Jump Start: Shooting with Fisheye and Ultra Wide-Angle Lenses

Creative Jump Start: Shooting with Fisheye and Ultra Wide-Angle Lenses

Seán Duggan is a fine art photographer, author, educator, and an Adobe Certified Photoshop Expert with extensive experience in both the traditional and digital darkroom. His Jump Start series provides photographers with the informative ideas to effectively experiment with alternative photographic equipment. Creative Jump Start: Shooting with Fisheye and Ultra Wide-Angle Lenses by Seán Duggan On my recent Autumn & Aurora Discoveries workshop in Iceland, I decided to step outside my usual focal length comfort zone and do some experimenting with a 15mm fisheye lens on my full-frame Canon DSLR. BorrowLenses.com is a great resource that makes it easy to take different gear for a test drive and I really appreciate the large selection they have. Sometimes a lens is needed for a very specific purpose but at other times I’ll try out a lens simply because it offers such a different perspective from the lenses I normally use. This was the case with the 15mm f/2.8 lens. Most of my wide-angle shots are made at the 24mm focal length, with occasional images made with a 16–35mm. I knew, however, that the 15mm would offer a much different perspective than the 16mm. It is technically only one millimeter of focal length difference but the level of distortion is significantly more with the 15mm lens. Although the super wide angle-of-view was quite useful for some shots, it was actually the distortion that I was most interested in. Shooting straight at the horizon yielded an image that was very wide with not too much distortion but tilting the camera either up or down yielded a very pronounced curvature of the horizon. Tilting up...