BorrowLenses Year in Review: The Cameras of 2013

BorrowLenses Year in Review: The Cameras of 2013

2013 is a record year for new camera models at BorrowLenses.com, which means having the biggest selection of models we’ve ever had. There is something for every kind of photographer, from mirrorless pocket cameras to huge 60+ megapixel medium format DLSRs. We selected a bunch of our favorites from this bountiful season. Discover what’s available for exploration in our year-in-review. Mirrorless/MFT/Compact Panasonic’s GX7 boasts in-body stabilization and Light Speed AF all inside a super stylish design with a comfortable rubber grip. Other notable features include an impressive action-stopping 1/8000th of a second shutter ability and flash syncing at 1/320th of a second and a DSLR-esque twin-dial control system. The fully 90 degree tilting viewfinder is also a welcome feature. The GX7 has this crazy 40 FPS mode when using the electronic shutter. However, to use it you are limited to reduced-resolution JPEGs but it’s still a fun option to have. Autofocus on the GX7 is blazingly fast. AF locks onto the subject immediately even in low light where manual focus is often the only option. Continuous AF, however, still tends to hunt around as one would expect with no phase-detect sensors. Overall, the GX7 is comfortable, cool looking, and accommodates a vast array of MFT-mount lenses that are very fast. Pairs well with: Panasonic 35-100mm f/2.8 Lumix G Vario Zoom Lens Fuji’s X100 set the gold standard for retro design when it first came out. Since then it has continued that tradition, packing increasingly advanced technology into the classically designed mirrorless cameras that take their cues more from rangefinders of yesterday than anything else. The success to the X100 is the “s” variant of...
5 Important Photography Business Tips to Start the Year Off Right

5 Important Photography Business Tips to Start the Year Off Right

The holidays are prime season for getting new cameras and lenses. It is also when photographers take stock of their images as well as their income and expenses. Here are 5 important recourses for any business-minded photographer, whether you’re a seasoned shooter looking to hone your business skills or a complete novice who wants to get a jump start on organizing their future. • Never Shoot for Free In this interview with freelance photographer Court Leve, you’ll discover how important it is to find financial value in your work as well as artistic value. • Register Your Gear Insuring your camera equipment is essential but did you know you can also register it for free? Register your serials online with Lenstag and it will send out indexed alerts in the unfortunate event that your gear gets stolen. • Prepare for Taxes One of the less celebrated rewards of owning your own business is having to file taxes for it. Fortunately, there is a lot of online help! • Manage Your Time In the Nutritional Facts of Photography, Jay Cassario breaks down how much time you can expect to spend on each task as a freelance photographer. • Update Your Site SmugMug share some of the rules to a successful website no matter who you used to host your images. We hope these tips will help you reach your goals in the coming year! Want more? Visit the blog every week for great advice, tricks, and even special offers on photography, videography, lighting, and more! Cover Image: “Jump!” by John Loo is licensed under CC...
The Nutritional Facts of a Successful Photography Business

The Nutritional Facts of a Successful Photography Business

Jay Cassario is a wedding, engagement, and portrait photographer with additional passion for landscape and star photography, which has earned him publications by National Geographic. He is a regular contributor to SLR Lounge. The Nutritional Facts of a Successful Photography Business by Jay Cassario, reprinted with permission The Nutritional Facts As a certified personal trainer and nutritionist for many years, I spent a lot of time teaching the importance of reading the Nutritional Facts on food products. It not only tells you exactly what ingredients make up that food product but it gives the percentage of each. I was often surprised at how many clients of mine never paid any attention to the food label, nor understood how to read it. Almost all of them just went by what was written on the front of the packaging. I always stressed to my clients the importance of reading the nutritional facts because some companies will cheat and name their products in a deceiving manner. Just because a food product says the word “healthy” it doesn’t necessarily tell you anything about what’s in it. Now almost two years into my photography business, I’ve started receiving more and more emails and Facebook messages regarding advice on starting a successful business. With society pushing photography as a means of documenting and sharing the happenings in our lives, it’s easy to see why. The popularity of photography has sky rocketed over the past few years. We no longer need to spend a lot of money for a decent digital camera, our smart phones are now just as capable as nice point and shoots were...
9 Carry On Friendly Photo and Video Accessories for Holiday Plane Travel

9 Carry On Friendly Photo and Video Accessories for Holiday Plane Travel

Plane travel can be a source of anxiety for photographers. Checking bags isn’t safe for most gear and being able to skip the baggage claim carousels is always a bonus anyway – especially around the holidays. There are a lot of small items to shoot with, including high-quality mirrorless cameras, tiny lenses, and small flash gear. However, it is sometimes hard to skimp on support systems, lighting, and storage in order to save space. Rolling bags, tripods, and light stands all tend to be a pain to try and take on a plane. Here are 9 items that you should be able to take on board with you without having to sacrifice your shooting needs. I say “should” because the TSA is a fickle fish – what flies at one airport may not fly at another and, as always, different carriers will be more strict than others. These are my personal favorite items that I have air traveled with for trade shows, overseas vacations, and for smaller gigs without incident (so far!) on both large airliners and regional jets. AlienBees LS1100 Backlight Stand   This little light stand fits into almost any bag – collapsed it is under a foot and a half and extends up to 3 feet. Don’t pack this for lighting portraits of basketball players but for family get-togethers (especially if everyone is sitting around the couch) it is perfect. Think Tank Airport International V2.0 Rolling Camera Bag  This bag is specifically designed to adhere to TSA standards. It combines the soft give of a fabric body (good for inevitable overstuffing) with the protection of a hard...
10 Tips for Better Architectural Photographs from a Former Architect

10 Tips for Better Architectural Photographs from a Former Architect

Architect-turned-photographer John Cooper has spent the last year converting his three decades of building experience into high quality architectural images.  Despite already having the knowledge of a registered architect and member of the American Institute of Architects, Cooper has learned a lot through trial and error after changing roles and capturing the structures he once helped to create. Here are his 10 pieces of advice for aspiring architectural photographers. 10 Tips for Better Architectural Photographs from a Former Architect Architectural photography should be a prerequisite for all photographers. It covers all of the basics of available-light shooting in one subject matter. Understanding these principles, and heeding some of these extra bits of advice, will improve all of your photography – not just architectural photography! 1. Obtain permission to be on location. I totally agree with our legal right to photograph public spaces but things are different in actual practice. At 4:30 in the morning it is much easier to show a permission slip/pass than to discuss the Constitution. 2. Shoot only in “blue” and “golden” hours. It may seem restrictive (and it took me a long time to be convinced) but the quality of light really is just better during these early morning and early evening hours. The blue hour is the hour preceding sunrise and the one following sunset while the golden hour is the first and last hour of sunlight in a day. Check the times throughout the year to find out when it is optimal to take advantage of these magical hours. 3. Scout your location and check a few problem questions off a list: What is the...
First Impressions and Sample Photos from the Panasonic GX7 Micro Four Thirds Mirrorless Camera

First Impressions and Sample Photos from the Panasonic GX7 Micro Four Thirds Mirrorless Camera

Panasonic’s GX7 boasts in-body stabilization, up to 40 FPS using an electronic shutter, and Light Speed AF all inside a super stylish design with a comfortable rubber grip. One of BL’s biggest micro four thirds enthusiasts took it out for a spin – check out the results below, along with some personal observations on performance and features. First, the facts: • Sensor: 16.84MP Micro Four Thirds (2x Crop) MOS Sensor • File Format: JPEG, MPO, RAW • Video: 1080p HD • ISO Range: 200-25600 (Extended Mode: 125-25600) • AF Points: 23 • Ports: USB 2.0 • Flash: Hot Shoe, Built-In • FPS: Up to 10 (except when using the electronic shutter feature for 40 FPS) • Live View • WiFi • Weight: 14.18oz Other notable features include an impressive action-stopping 1/8000th of a second shutter ability and flash syncing at 1/320th of a second and a DSLR-esque twin-dial control system. The fully 90 degree tilting viewfinder is also a welcome feature. Manual focus is super easy with the GX7. You can touch the area on the screen where you want to zoom in for manual focus assist. There’s peaking as well. The touch screen is capacitive (responds to your touch). Besides the ability to change key settings while shooting, you can review images by swiping through them with the flick of a finger. As mentioned above, the GX7 has this crazy 40 FPS mode when using the electronic shutter. However, to use it you are limited to reduced-resolution JPEGs but it’s still a fun option to have. As silly as it may look, tilting the EVF to point the...
Nikon D610 Review with Sample Images

Nikon D610 Review with Sample Images

Court Leve, a well-known and respected photographer in Northern California, reviews Nikon’s D610 DSLR. Find out how it compares not only to its immediate predecessor, the D600, but also to the D800, D300s, D700, and D3s. The D600 was famously fraught with controversy surrounding its oil and dust build-up issues and many believe the D610 is a smoke n mirrors release put in place to prevent a formal D600 recall. Find out if the D610 is a true upgrade or merely a less expensive substitute for other full frames on the market. Nikon D610 Review with Sample Images by Court Leve Nikon’s D610 is an updated version of their D600 and includes a couple of internal improvements: • Increase in frame rate from 5.5 to 6 FPS • Installation of an improved shutter mechanism, replacing the version on the D600 that apparently was the point of much contention with regards to oil or dust on the sensor. To any Nikon DSLR shooter, the D610 will feel familiar and I was able to get it up and running without referring to the manual. The dials, buttons, and menus are all easy to navigate, are intuitive, and clearly marked. Here is how it compares to other Nikon cameras: • The D610 is considerably smaller than a D800 and a touch smaller than the D300s. • The shutter is notably quieter on the D610 compared to the D3s, D700, and D800. • Controls are the same as on other D-series cameras with the exception of the center button on playback. Instead of being able to zoom in quickly for a more detailed view, it toggles to...
Never Work for Free, Always Have Fun, and More Advice from Commercial Photographer Court Leve

Never Work for Free, Always Have Fun, and More Advice from Commercial Photographer Court Leve

Court Leve is a well-known and respected photographer in Northern California and  voted Best Photographer in the Lake Tahoe-Truckee region for 2010. Specializing in action sports, wedding, portraiture and pet photography, Leve combines a journalistic and traditional approach to his work that results in highly acclaimed emotional and captivating images. His work has been published in National Geographic Adventure, Powder, Ski, Skiing, Freeskier, Parade Magazine, ForbesLife Mountain Time, Spirit Magazine, Southwest Art, and The New York Post. His clients include The Ritz Carlton, Lake Tahoe,  LinkedIn, Sportmaster.ru, Warren Miller Entertainment, Canine Hardware, Points North Heli-Adventures, Astro Gaming, Clear Capital, Cebridge Communications, Squaw Valley, Panoptyx, Plumpjack, Zeal, Kombi, Helly Hansen and more. In this interview, he shares with us some of his insights and lessons learned in the notoriously difficult field of freelance commercial photography. BL: Describe your transition from hobbyist to professional photographer. CL: Becoming a professional photographer seemed meant to be. Ten or so years ago, I was shooting anything and everything I could as a hobby when my neighbor, who was trying to start a sports journal publication, asked if I wanted to photograph a local adventure race. The shoot took all weekend and I wound up meeting and working with the staff photographer of the Tahoe World newspaper out of Tahoe City, California. When we were finished with the job, I let him know that I was available if he ever needed an extra shooter  and he told me that, despite his guilt over giving shorter than two weeks notice to the paper, he was to moving out of town. So, as it turned out, I started my job...
5 Great Photos Shot with BorrowLenses Gear

5 Great Photos Shot with BorrowLenses Gear

We spent all day caring for lenses, cameras, and more that find temporary homes with photographers all over the world capturing scenes of people, places, and events large and small. Every now and again, we get to see the results on Flickr, Facebook, G+, Twitter, Pinterest, and more. Here are 5 shots we like created with the help of BL gear: We want to see your work! For a chance to have your work shared on our blog, you can private message us on Facebook, G+, Twitter, or Flickr with a downloadable link to your image, a link to your website, and what gear you used! Cover photo by epSos .de...
8 Detailed 80 Megapixel Phase One Medium Format Example Images

8 Detailed 80 Megapixel Phase One Medium Format Example Images

As promised in our What to Know When Renting the Hasselblad H4X Medium Format Camera post, we’ve put together a few example images from our latest 80MP addition to our Medium Format inventory. The Hasselblad H4X and the 80MP Phase One Digital Back is a powerful combination. Hasselblad full frame, bright, and clear viewfinder makes composition and focusing easier – not to mention Hasselblad’s True Focus feature, which allows you to recompose your camera position while maintaining a predetermined focus point. RAW files are about 80MB (10328 x 7760) each. For comparison, the D800’s considerably hefty 36MP produces 40-45MB RAW files (7360 x 4912). They are in Intelligent Image Quality format which is completely lossless and can be read with Capture One. They can be processed into a 16 bit TIFF, though they will only end up being half the size of the traditional RAW. The 3.2″ LCD has a 170 degree viewing angle, gradations in 16 million different shades, and 1.15MP resolution at 290ppi. Image Examples All of the following images are resized in order to fit onto the blog and also edited. Provided are also image closeups. You can download (zipped, around 815MB) all of the RAW, completely unedited files for pixel peeping purposes and to test drive the settings in Capture One. Included are the RAW files of any comparison shots done with other cameras and the edited JPGs. Do NOT use these images for anything other than personal education. Below are the basic stats of our Hasselblad H4X with the Phase One IQ280 Digital Back. Experience it for yourself, for your commercial clients, and for your portfolio.  ...