The Nutritional Facts of a Successful Photography BusinessTips & Tricks
Jay Cassario is a wedding, engagement, and portrait photographer with additional passion for landscape and star photography, which has earned him publications by National Geographic. He is a regular contributor to SLR Lounge.
The Nutritional Facts of a Successful Photography Business
by Jay Cassario, reprinted with permission
The Nutritional Facts
As a certified personal trainer and nutritionist for many years, I spent a lot of time teaching the importance of reading the Nutritional Facts on food products. It not only tells you exactly what ingredients make up that food product but it gives the percentage of each. I was often surprised at how many clients of mine never paid any attention to the food label, nor understood how to read it. Almost all of them just went by what was written on the front of the packaging. I always stressed to my clients the importance of reading the nutritional facts because some companies will cheat and name their products in a deceiving manner. Just because a food product says the word “healthy” it doesn’t necessarily tell you anything about what’s in it. (more…)